{"id":336,"date":"2022-02-24T08:00:24","date_gmt":"2022-02-24T08:00:24","guid":{"rendered":"https:\/\/www.cbdmanufacturer.co.uk\/blog\/?p=336"},"modified":"2022-01-12T14:16:09","modified_gmt":"2022-01-12T14:16:09","slug":"educating-the-consumer-about-cbd-is-key","status":"publish","type":"post","link":"https:\/\/www.cbdmanufacturer.co.uk\/blog\/educating-the-consumer-about-cbd-is-key","title":{"rendered":"Educating the consumer about CBD is key"},"content":{"rendered":"<p>Educating the consumer \u2013 doing so, and the importance of it \u2013 cannot be understated in the lucrative and growing market sector of CBD.<\/p>\n<p>There are still plenty of investment and growth opportunities in the CBD market sector, and LW Labs \u2013 as Specialist CBD Manufacturers \u2013 is here to provide a wide range of high-quality products and services. We can help when it comes to pushing for a successful CBD business with the partners that we work with, and our mission to genuinely help the industry to grow and evolve for the better is all an essential part of this.<\/p>\n<p><!--more--><\/p>\n<h2><strong>Plenty of opportunities available<\/strong><\/h2>\n<p>Although some of the early rush to get products out into the market may well have passed, the opportunities are far from over. As the market evolves and regulations come into play, we will likely see the refinement of choices for the consumer, and this is where premium providers like us can really excel.<\/p>\n<p>The reasons to invest in this continually lucrative market are still huge, and the potential remains there.<\/p>\n<p>The opportunities can grow even more by educating the consumer and making sure that anyone who could benefit from CBD is aware of what it could do for them, which we go into more detail below.<\/p>\n<h2><strong>The focus on educating the consumer<\/strong><\/h2>\n<p>There needs to be a real focus on educating the consumer and shifting the perceptions away from the traditional idea of cannabis related to the illegal narcotic and the use of it to feel \u201chigh\u201d. Refined CBD can remove or reduce the compound that causes the psychoactive effects, known as THC, so people can then just use the CBD compound instead. It is key that those who do not know that they could benefit from CBD can learn to understand that it could potentially do amazing things for them, and they need to understand what it is that they are buying.<\/p>\n<p>It was easy for some consumers to see the potential benefits right away, but with the total target market potentially being able to cover anyone of adult age, widening the appeal is absolutely essential. This can be achieved through actively participating in the efforts to help the industry to grow and evolve for the better, which has always been one of our core business missions.<\/p>\n<p>We also need to move to stamp out the generic sellers offering poorer quality products. This is not going to help our mission to widen the target market and gain the trust of the consumer who may still be sceptical about what CBD could do for them, and what it does not do. This is also where a premium approach and a real focus on high-quality marketing and branding can come into play, and these are services that we can offer for our business partners.<\/p>\n<p>Educating the consumer in the right way with the right products and the right marketing and branding can be an essential key to success.<\/p>\n<h2><strong>Speak to the Sales Team today<\/strong><\/h2>\n<p>You can <a href=\"https:\/\/www.cbdmanufacturer.co.uk\/contact\" target=\"_blank\" rel=\"noopener\"><strong>speak to our Sales team today for more information<\/strong><\/a> about how a partnership with LW Labs &#8211; Specialist CBD Manufacturers \u2013 can be the key to you and your success in this still-growing market sector.<\/p>\n<p>The opportunities are there \u2013 we can help you capitalise on them now.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Educating the consumer \u2013 doing so, and the importance of it \u2013 cannot be understated in the lucrative and growing market sector of CBD. There are still plenty of investment and growth opportunities in the CBD market sector, and LW Labs \u2013 as Specialist CBD Manufacturers \u2013 is here to provide a wide range of &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/www.cbdmanufacturer.co.uk\/blog\/educating-the-consumer-about-cbd-is-key\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Educating the consumer about CBD is key&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[7,23,10,30],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.13 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Educating the consumer about CBD is key - CBD Blog<\/title>\n<meta name=\"description\" content=\"Educating the consumer \u2013 doing so, and the importance of it \u2013 cannot be understated in the lucrative and growing market sector of CBD.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.cbdmanufacturer.co.uk\/blog\/educating-the-consumer-about-cbd-is-key\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Educating the consumer about CBD is key - CBD Blog\" \/>\n<meta property=\"og:description\" content=\"Educating the consumer \u2013 doing so, and the importance of it \u2013 cannot be understated in the lucrative and growing market sector of CBD.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.cbdmanufacturer.co.uk\/blog\/educating-the-consumer-about-cbd-is-key\" \/>\n<meta property=\"og:site_name\" content=\"CBD Blog\" \/>\n<meta property=\"article:published_time\" content=\"2022-02-24T08:00:24+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-01-12T14:16:09+00:00\" \/>\n<meta name=\"author\" content=\"Matthew Jowett\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Matthew Jowett\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.cbdmanufacturer.co.uk\/blog\/educating-the-consumer-about-cbd-is-key#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.cbdmanufacturer.co.uk\/blog\/educating-the-consumer-about-cbd-is-key\"},\"author\":{\"name\":\"Matthew Jowett\",\"@id\":\"https:\/\/www.cbdmanufacturer.co.uk\/blog\/#\/schema\/person\/d970785dd5d7ef5a8e820753b538bf21\"},\"headline\":\"Educating the consumer about CBD is key\",\"datePublished\":\"2022-02-24T08:00:24+00:00\",\"dateModified\":\"2022-01-12T14:16:09+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.cbdmanufacturer.co.uk\/blog\/educating-the-consumer-about-cbd-is-key\"},\"wordCount\":550,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/www.cbdmanufacturer.co.uk\/blog\/#organization\"},\"articleSection\":[\"About LW Labs Ltd\",\"CBD Industry\",\"CBD Information\",\"Marketing and Branding\"],\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.cbdmanufacturer.co.uk\/blog\/educating-the-consumer-about-cbd-is-key#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.cbdmanufacturer.co.uk\/blog\/educating-the-consumer-about-cbd-is-key\",\"url\":\"https:\/\/www.cbdmanufacturer.co.uk\/blog\/educating-the-consumer-about-cbd-is-key\",\"name\":\"Educating the consumer about CBD is key - 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